9+ Best Printer For Brochures And Flyers | Unrivalled Guide 2022

Printing is an important part of businesses and offices. There is often a need to print brochures, flyers, posters, etc. to market their products and services Flyers and flyers are a great communication tool, both for local businesses and for large companies or organizations.

The inauguration of a new store, a concert, the vernissage of an exhibition, the launch of new promotions: whatever event, offer or product you need to communicate, the flyer is the most effective and practical solution. It is small, informative, and passes easily from hand to hand. It is also low-cost, especially when you need large runs and widespread distribution.

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Best Printer For Brochures And Flyers 2022

In today’s digital world, flyers can either be a great way to promote your brand and services or be useless.

For companies printing flyers and brochures for local businesses, it is essential to get a flyer that is at par with the quality standards that customers expect. If you want your flyers and brochures to hit the mark, read on as we take you through some suggestions from leading expert marketers who have brought their expertise together into one place.

Best Printer For Brochures And Flyers |  Comparison Table 2022

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How To Choose The Best Printer For Brochures And Flyers | 2022 Detailed Guide

Print Performance

The first factor that should be considered when evaluating a printer is that which concerns the printing performance, that is, the technical specifications strictly related to the results that the machine allows to achieve.

These include data such as the maximum print resolution, the number of pages each cartridge can print, the print speed, the ability to print on both sides, and more.

Of course, everyone’s needs are different, and those who need a printer for professional or office use will certainly need a different machine than those looking for a small printer for home use .. We also remind you that this guide only deals with printers with a print function only; if you are interested in printers equipped with other functions such as scanning documents and faxes, please refer to the purchase guide dedicated to the multifunction printer.

Below we, therefore, try to explain each of these technical characteristics, also giving you an idea of ​​which values ​​are indicated for which need.

Print resolution

This technical specification is what determines the sharpness of images and printed text.
It is especially relevant for those who need to print high-quality photos or image-rich documents, or text documents.

The print resolution is expressed in DPI, an acronym for Dots Per Inch, or dots per inch, and indicates the number of ink dots contained in a stroke precisely one inch (2.54 cm) long. The higher the number of DPI, the greater the level of detail that the printer can reproduce.

To give you some references, just think that an inkjet printer for photo printing can have a resolution of 9600 x 2400 DPI. While a small printer for home use usually comes to 1200 x 1200 DPI, which is considered a good intermediate value.

Print speed

This specification is particularly important to consider for anyone who needs to print a lot of documents very often and therefore needs a printer that is time efficient.

There are two things that are important to consider when it comes to printing speed: on the one hand, the time required for the production of the first page, then the interval that passes from the moment in which the printing is confirmed until that in which the first page is ready, on the other hand, it is necessary to consider the number of pages that the printer can produce in the standard unit of one minute.

This data is related to the print resolution: the higher the selected resolution, the slower the printing will be. Keep in mind that a simple home printer can take between 15 and 20 seconds to print the first page and produce up to twenty pages per minute when printing low-resolution black and white documents. In contrast, printers designed for more professional uses exceed 30 pages per minute even when printing in color and produce the first page in 8 seconds or less.

Colours

Very relevant consideration for those looking for a printer capable of reproducing their photographs or other images perfectly is undoubtedly the number of colors used for printing.
Most printers, especially those for home use, print in a four-color process, imprinting four-color inks on the page: black, magenta, cyan, and yellow.

They, however, are also spreading models capable of printing in six colors, in which the four colors mentioned above, we add or light magenta and light cyan, or green and orange.

The addition of two additional colored inks allows you to better cover the color range: the hexachromatic printing with orange and green in fact allows a better rendering of bright colors, such as electric blue or fluorescent colors, which are always a little “dull” in four-color prints, while the presence of light cyan and light magenta allows a better rendering of shades, at least as regards low saturation colors (less bright).
In computer jargon, there are three abbreviations that allow you to understand which number of inks and which colors the printer supports:

• CMYK : the four letters of this acronym stand for Cyan, Magenta, Yellow, and Black, or the four colours of the four-color printing (cyan, magenta, yellow and black)
• CMYKOG : in this case the first four letters always indicate the four “basic” colours, while the final O and G stand for Orange and Green, or orange and green
• CcMmYK : in this case the uppercase letters always indicate the four colours of the four-color printing, while the lowercase c and m stand for light cyan and light magenta

Double-sided printing

 

It is possible to print on the front and back of each sheet with any printer, but there are models that allow this mode of printing automatically rather than manually.

The presence of this option can be very convenient for those who need to print documents of several pages and/or want to save on paper.

In fact, automatic double-sided or duplex printing does not require the user any intervention beyond the launch of the print, while with printers without this option, those who want to print double-sided will have to do it by hand, printing a sheet to time and taking care to turn and reload each sheet.

Number of prints per cartridge

It is also very important to consider the approximate number of prints that each ink cartridge will allow you to make: this will allow you not only to get an idea of ​​what the maintenance costs of the printer will be, but also whether it is actually commensurate with your needs (if you print a lot you will want a printer whose cartridges don’t need to be changed every two weeks).

In this sense, the differences between compact home printers and office printers, for high print volumes, are abysmal: a home printer rarely has cartridges with more than 400 pages of autonomy, while professional printers can produce even more than 5000 prints without the need to change cartridges.

Paper handling

No less important to consider is everything concerning the formats and print media that a printer is able to handle. Even in this case, individual needs can be very different, and must therefore be chosen carefully.
Let’s see immediately what aspects to consider.

Formats

First, it is important to check that the printer you want to buy actually supports the paper sizes we are interested in. Virtually all printers support the traditional A4 size , as well as a number of smaller sizes, such as envelope size and borderless photo size .
If for professional or other needs you need a printer that also supports A3 or higher format , it is necessary to inquire well when purchasing: in the presence of special needs, it may in fact be indicated to purchase an A3 + printer, which supports only large formats.

Grammarian

Likewise, anyone wishing to print on fine papers, card stock or other media (such as CDs or DVDs ) will need to make sure they are purchasing a printer suitable for handling heavy-weight papers.
If normal A4 sheets of paper are in fact quite light, with a typical weight of 64 g / m², photo paper can reach 300 g / m². The cardboard has weights ranging from 120 g / m² upwards, for example, the classic one for business cards has a weight of 200 g / m² and the heavier one for Passepartout reaches 360 g / m².
A good home printer can handle paper and cardboard with a weight between 64 and 300 g / m², like office printers, which however often have the advantage of being able to handle materials other than paper.

Best Printer For Brochures And Flyers | Video Explanation

Best Printer For Brochures And Flyers | Infographic

 

Conclusion:

Regardless of the business, you’re in, our wide range of custom printing options will ensure your flyers or flyers are professionally printed and delivered at an affordable price. We can produce anything from a simple flyer to complex large format materials like posters and banners.